Karmila Darling Product Launch

Client

Karmila Darling

Collaborators

Dario Becker
[Sounddesign]

YEAR

2025

Responsibilities

Direction · Concept Development · Storyboard · Lookdev · Modeling · Animation · Compositing · Edit 

I created two social media shorts for Karmila Darling's brand launch, designed to cut through the feeds and generate immediate buzz. The objective was clear: establish a visual identity that feels uniquely theirs - dreamy, optimistic and unapologetically them. Rather than traditional jewelry photography, we leaned into eye-catching surrealism, blending unexpected materials to make each piece feel like it exists in its own universe.

The tonality is deliberately playful, creating a sense of discovery that invites viewers to stop scrolling. The result positions Karmila Darling as a brand with a distinct visual language from day one.

If you have a project or collaboration in mind, or want to exchange knowledge – let’s talk!